• We're All Excited About the D&D Universes Beyond announcement, right?

    From Spalls Hurgenson@spallshurgenson@gmail.com to rec.games.frp.dnd on Fri Aug 7 13:55:28 2026
    From Newsgroup: rec.games.frp.dnd


    So the big announcement at GenCon by WOTC was for its D&D Universes
    project. Sure, there were some other stuff mentioned --a return to
    Dark Sun, Dragonlance and Greyhawk-- but all that was overshadowed by
    the D&D Universes Beyond project. A concept that will bring licensed
    properties into the D&D game. And they're starting with "World of
    Warcraft!" It's what we've all been waiting for... right?


    [Wait... are those crickets?]

    It's not as if licensed properties are new to the game. Heck, even
    from the start the publishers were injecting other people's IPs into
    their game (often without a license!). Lankhmar, Conan, Marvel RPG...
    even that weird 2001 adventure module for Starcraft. It's not even the
    first time D&D and Blizzard Games (publishers of Warcraft) have worked together; 2nd Ed. AD&D had a "Diablo" expansion, and the Alternity
    system had a "Starcraft" expansion. But none of those were the focus
    of the game; they were side-projects. But D&D Universes Beyond is
    Hasbro's big movement to push the entire D&D game into a new
    direction... one that's focused not on creativity but on selling you
    marketable product-lines. Get your Lich King miniature! Get your
    Halo-branded d6 dice! Get your exclusive early-access Game of Thrones
    adventure module! It's what players really want, surely?

    I don't think it's going to work.

    Oh sure, short-term Hasbro will see some profits. I mean, who doesn't
    want to see what stats Ogrim Doomhammer has; you gotta buy the book to
    see. But despite Hasbro's continued attempts to make D&D about the
    names and the toys, the fans-- stalwartly continue to make it about
    their own adventures. It's why --despite being the most recognizable
    tabletop RPG in the world-- D&D continues to struggle against its
    competitors that lack any of the money or marketing that Hasbro has
    available. For those interested in the D&D experience, OSR games are
    picking up the slack as D&D flounders... and for those who want
    tabletop without D&D, I doubt the canned adventures of Halo
    Masterchief or Ashen Dark Souls (or whomever Hasbro has on tap next)
    are going to bring those fans back.

    Because once again, Hasbro doesn't understand D&D and doesn't WANT to understand D&D. They just see it as an IP; a brand they can slap on
    some cheap plastic tat. That is, after all, their modus operandi for
    all their other games, and it works with GI Joe and Hungry Hungry
    Hippos. But D&D demands more from its players; it requires an
    investment of time and creativity that plastic dolls don't, and
    players gain a connection to their creations that attaching an autobot
    sigil to a new robot just can't compete with. Hasbro is perhaps the
    worst company to own the D&D game... and this D&D Universes Beyond
    thing proves shows why.



    --- Synchronet 3.22a-Linux NewsLink 1.2