From Newsgroup: rec.autos.tech


Jony Ive really is a talentless hack. First he destroyed Apple's user interface (admittedly the new Liquid Glass is equally as attrocious)
and some of Apple devices, now he has designed the ugliest (inside and outside) Ferrari ever seen ... and it's a ridiculous four-door,
five-seater, EV! What was the Ferrari management thinking?!

This monstrosity is going to sell about as well as a cat-poo burger
would at McDonalds. :-\


Ferrari Reveals $640,000 EV Co-Designed by Jony Ive
---------------------------------------------------
Ferrari today unveiled the Luce, its first fully electric car,
designed with help from Apple's former design chief Jony Ive.

"Designed with Sir Jony Ive and Marc Newson at the creative
collective LoveFrom, a singular design language unites the
exterior, interior, and interface with clarity and refined
simplicity throughout," said Ferrari.

The exterior of the car has a "smooth, continuous, and
uninterrupted" design, with a "shell-like form" and "floating
front and rear aerodynamic wings."

The interior has "precision-engineered mechanical buttons,
dials, toggles, and switches" combined with "multifunctional
digital displays."

The three-spoke steering wheel is machined from 100% recycled
aluminum.

The four-door, five-seat Luce is powered by four electric
motors providing up to 1,035 horsepower, and it is equipped
with a highrCacapacity 122 kWh battery. Ferrari says the car
can accelerate from 0-100 km/h (0-62 mph) in just 2.5 seconds.

A dedicated app offers climate controls and charging settings,
and it displays the car's status.

Luce pricing starts at Euro550,000 (US$640,000) in Europe, with
production set to begin in late 2026. The car will launch in
the U.S. in the second quarter of 2027.

Announcement video (2mins 25secs)
<https://www.youtube.com/watch?v=Gf2TI6tfWA0>

Side view image

<https://images.macrumors.com/t/XNBtwknIqJ-rHxuavjT6k8ooGpw=/800x0/article-new/2026/05/Ferrari-Luce-Red.jpg>


Rear view image

<https://images.macrumors.com/t/O2HDDBFI4gH9ntw9YU4SNhfNj38=/800x0/article-new/2026/05/Ferrari-Luce-Red-Rear.jpg>


Inside image 1

<https://images.macrumors.com/t/XdtY-I8-rllOoSvwiuesHVIsO9Y=/800x0/article-new/2026/05/Ferrari-Luce-Interior-Black.jpeg>


Inside image 2

<https://images.macrumors.com/t/4l4e7QRUoLXOUG_lLVGaugl8OyM=/800x0/article-new/2026/05/Ferrari-Luce-Interior-1.jpeg>




<https://www.macrumors.com/2026/05/25/ferrari-luce-jony-ive-photos/>




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From Newsgroup: rec.autos.tech

On 2026-05-26 06:38:06 +0000, Your Name said:

Jony Ive really is a talentless hack. First he destroyed Apple's user interface (admittedly the new Liquid Glass is equally as attrocious)
and some of Apple devices, now he has designed the ugliest (inside and outside) Ferrari ever seen ... and it's a ridiculous four-door,
five-seater, EV! What was the Ferrari management thinking?!

This monstrosity is going to sell about as well as a cat-poo burger
would at McDonalds. :-\

Ferrari Reveals $640,000 EV Co-Designed by Jony Ive
---------------------------------------------------
Ferrari today unveiled the Luce, its first fully electric car,
designed with help from Apple's former design chief Jony Ive.

<snip>

<https://www.macrumors.com/2026/05/25/ferrari-luce-jony-ive-photos/>

Lamborghini Loving Decision To Kill Lanzador EV
Following Ferrari Luce Flop
------------------------------------------------
If you're the type of person who reads a website like Jalopnik, then
you're very aware that the Ferrari Luce has received a less-than-warm
reception from the general public. Do you know who else is aware of
this fact? Lamborghini boss Stephan Winkelmann, and it's made him
quite happy about his company's decision to kill the all-electric
Lanzador and refocus on plug-in hybrids.

In an interview, the CEO called Lambo's decision to end its EV
program "the right way to go" for the automaker, but he did add that
"every brand, every company has to decide for themselves." Lamborghini
was one of the countless automakers around the world that decided to
pull back on its EV strategy because of weak demand. From CNBC:

"Our decision to go from [traditional internal combustion engine] to
plug-in was a very important one for us, and it worked out,"
Winkelmann exclusively told CNBC during a virtual interview. "We don't
speak about our competitors ... but everybody has their own strategy."

[...]

"By observing the market ... we saw that the acceptance curve [of EVs]
for our type of customers is not increasing, and that therefore we
decided to move away from a full-electric car into a plug-in hybrid,"
he said.

[...]

Shares of Ferrari fell about 8% on Tuesday in Milan and dropped 5.3%
in New York after the unveiling of the Luce on Monday in Italy.

Analysts said the stock reaction was partially due to "design hate."

"Ultimately many fans are disappointed that Ferrari is embracing the
EV concept, believing it dilutes the supercar brand, which has
modelled itself around classic design and raw, combustion-engine
power," Michael Field, chief equity strategist at Morningstar, told
CNBC earlier this week.

If you were hoping for a direct take from Winkelmann on the Luce, keep
dreaming. The 61-year-old declined to comment, instead saying that
"innovation is paramount" to success, but it shouldn't be made just
for innovation's sake or forced upon customers."

While I totally understand where Winkelmann is coming from, I can't
help but think the response to a production Lanzador would have been
much warmer than what the Luce received. I mean, just look at the
concept car. It was sick as hell, and the Luce is, well, the Luce.



<https://www.jalopnik.com/2182848/lamborghini-loving-decision-kill-lanzador-ev-ferrari-luce-flop/>




It has very little to do with the Luce being electric, but the fact
that it is ugly and not even remotely a sportscar. Companies should
stick to what they do best and not branch out into other weird
side-ventures.



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From Newsgroup: rec.autos.tech

On 2026-05-28 20:48:29 +0000, Your Name said:

On 2026-05-26 06:38:06 +0000, Your Name said:

Jony Ive really is a talentless hack. First he destroyed Apple's user
interface (admittedly the new Liquid Glass is equally as attrocious)
and some of Apple devices, now he has designed the ugliest (inside and
outside) Ferrari ever seen ... and it's a ridiculous four-door,
five-seater, EV! What was the Ferrari management thinking?!

This monstrosity is going to sell about as well as a cat-poo burger
would at McDonalds. :-\


Ferrari Reveals $640,000 EV Co-Designed by Jony Ive
---------------------------------------------------
Ferrari today unveiled the Luce, its first fully electric car,
designed with help from Apple's former design chief Jony Ive.

<snip>

<https://www.macrumors.com/2026/05/25/ferrari-luce-jony-ive-photos/>

Lamborghini Loving Decision To Kill Lanzador EV
Following Ferrari Luce Flop
------------------------------------------------

<snip>

In an interview, the CEO called Lambo's decision to end its EV
program "the right way to go" for the automaker, but he did add that
"every brand, every company has to decide for themselves." Lamborghini
was one of the countless automakers around the world that decided to
pull back on its EV strategy because of weak demand. From CNBC:


<https://www.jalopnik.com/2182848/lamborghini-loving-decision-kill-lanzador-ev-ferrari-luce-flop/>

Someone in upper management will (should!) get fired ... more likely
they'll get a massive "bonus", or if they do get fired, they'll still
receive a massive golden handshake.

Some places are reporting an even bigger plunge in the share price.


Ferrari's EV reveal slashes NZ$9 billion* off its value overnight
[* about US$5.35 billion]
-----------------------------------------------------------------
The reveal of Ferrari's first EV saw its value plummet overnight,
with share prices dropping by 8 percent.

Share prices had risen in anticipation the week prior, meaning the
company is back at roughly the same value.

The Luce is Ferrari's first all-electric vehicle, and features
styling by former Apple design chief Jony Ive.

Ferrari's share price took a sharp drop following the reveal of
its first all-electric model, the Luce, yesterday, wiping more
than NZ$9 billion off the carmakers value.

Shares in the company fell around 8 percent on the Milan stock
exchange, while U.S-listed shares fell just over 5 percent in the
face of criticism of the radical EV's departure from Ferrari norms.

Ferrari's first EV, the Luce, has proven to be somewhat
controversial, causing the company's value to drastically fluctuate.

The two main pain points are the unconventional design of the Luce,
as well as the belief that Ferrari producing an electric saloon
dilutes the brand that has long modelled itself around high-power
combustion engines and traditional sports car design.

However, while the drop is attributed to the reveal of the Luce,
the company's share price had risen significantly in the week ahead
of the launch in anticipation of its first electric vehicle,
climbing from re4283 to a high of re4309 in the previous five days.

While undeniably a Ferrari in terms of performance, the Luce's
unconventional design has been universally panned by fans of the
brand.

They then dropped back down to re4284 the morning after the Luce was
revealed, leaving the company technically in a better position that
it was before the week before the reveal, but not by much.

The more worrying trend for Ferrari is the fact that it took a far
bigger drop of 15 percent in October last year when it revealed
more conservative 2030 growth expectations than the market was
anticipating, while it is current down by more than 30 percent over
the course of the last 12 months.

The company has hoped the Luce would see a quick turnaround in its
fortunes, but the overwhelmingly negative response to the car has
dashed those dreams, in the short term at least. It's not all bad
news, however, as most analysts are still rating Ferrari as a good
investment due to the fact it is currently trading near historical
lows, yet has a large backlog of orders over the next few years.

The Luce represents a massive departure from traditional Ferrari's,
with the company opting to develop all the underlying technology
in-house, while outsourcing design to the LoveFrom design collective
led by former Apple chief designer Jony Ive.

The resulting car attracted a stream of criticism, not least from
former Ferrari CEO Luca di Montezemolo who, when asked about the
Luce said "If I said what I really think, I'd harm Ferrari. We're
risking the destruction of a myth, I'm very sorry about that. I hope
they at least remove the Prancing Horse from that car".

While the Luce's design has been controversial, its performance
specs are anything but, with the EV packing more than 720kW and
990Nm from four electric motors, with a 0 to 100 time of just
2.5 seconds.



<https://www.drivencarguide.co.nz/news/ferraris-ev-reveal-slashes-9-billion-off-its-value-overnight/>





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