• The Creepy King

    From KlausSchadenfreude@klaus.schadenfreudeREMOVE@gmail.com to alt.food.fast-food on Sun Oct 5 15:41:36 2025
    From Newsgroup: alt.food.fast-food

    The Creepy King was a marketing fixture for Burger King from 2004
    through 2011 before being retired. It has since made a few
    reappearances since 2015 and thanks to a report from RBO we now know
    why the Creepy King was put out to pasture: it freaked out kids and
    sent families in droves flocking to McDonaldAs.

    The Chief Marketing Officer for Burger King, Joel Yashinsky, who
    joined the company in April of this year after leaving ApplebeeAs but
    who had previously worked at McDonaldAs for 17 years knew firsthand
    how much BKAs competitor benefited from the Creepy King Mascot.

    aWhat they found specifically was the King mascot was off putting to
    children. That in turn sent families to McDonaldAs, BKAs #1 competitor
    and the largest fast food chain in the world.

    Years later, BK is now discovering that they can tap into kidAs meals
    paired with toys and are able to undo the weird association with the
    aCreepy KingA that drove families away.

    Similarly, their #2 target demographic after families are young men.
    They have started rolling out combos/deals targeted specifically at
    young men who want cheap burgers and are typically less discerning
    with what they order.



    --
    NOTICE TO JENNY: please try to post fast food reviews
    and comments in the future instead of just demonstrating
    your NEED to lie and be caught lying over and over again.


    "I currently deny, and deny that I always did, have a need to lie."
    Jenny, lying again.
    Message-ID: <WfCdnaNz7olXf-L1nZ2dnZfqn_cAAAAA@supernews.com> http://jerrylies.byethost22.com/
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  • From Kenito Benito@Kenito@Benito.naw to alt.food.fast-food on Mon Oct 6 00:53:59 2025
    From Newsgroup: alt.food.fast-food

    On Sun, 05 Oct 2025 15:41:36 -0700, KlausSchadenfreude <klaus.schadenfreudeREMOVE@gmail.com> wrote:

    The Creepy King was a marketing fixture for Burger King from 2004
    through 2011 before being retired. It has since made a few
    reappearances since 2015 and thanks to a report from RBO we now know
    why the Creepy King was put out to pasture: it freaked out kids and
    sent families in droves flocking to McDonaldAs.

    [...]

    Each time I'm reminded of The Creepy King, I think of this:

    https://ibb.co/rRKh4dW2

    Probably NOT what BK had in mind :)
    --
    Kenito Benito
    Strategic Writer,
    Psychotronic World Dominator.
    And FEMA camp counselor.
    --- Synchronet 3.21a-Linux NewsLink 1.2
  • From Bryan Simmons@bryangsimmons@gmail.com to alt.food.fast-food on Mon Oct 6 14:45:51 2025
    From Newsgroup: alt.food.fast-food

    On 10/6/2025 2:53 AM, Kenito Benito wrote:
    On Sun, 05 Oct 2025 15:41:36 -0700, KlausSchadenfreude <klaus.schadenfreudeREMOVE@gmail.com> wrote:

    The Creepy King was a marketing fixture for Burger King from 2004
    through 2011 before being retired. It has since made a few
    reappearances since 2015 and thanks to a report from RBO we now know
    why the Creepy King was put out to pasture: it freaked out kids and
    sent families in droves flocking to McDonaldrCOs.

    [...]

    Each time I'm reminded of The Creepy King, I think of this:

    https://ibb.co/rRKh4dW2

    Probably NOT what BK had in mind :)

    BK could never out-creepy Subway, because Subway had Jared.
    --
    --Bryan https://www.instagram.com/bryangsimmons/

    For your safety and protection, this sig. has been thoroughly
    tested on laboratory animals.

    "Most of the food described here is nauseating.
    We're just too courteous to say so."
    -- Cindy Hamilton
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  • From Kenito Benito@Kenito@Benito.naw to alt.food.fast-food on Tue Oct 7 00:23:51 2025
    From Newsgroup: alt.food.fast-food

    On Mon, 6 Oct 2025 14:45:51 -0500, Bryan Simmons
    <bryangsimmons@gmail.com> wrote:

    On 10/6/2025 2:53 AM, Kenito Benito wrote:
    On Sun, 05 Oct 2025 15:41:36 -0700, KlausSchadenfreude
    <klaus.schadenfreudeREMOVE@gmail.com> wrote:

    The Creepy King was a marketing fixture for Burger King from 2004
    through 2011 before being retired. It has since made a few
    reappearances since 2015 and thanks to a report from RBO we now know
    why the Creepy King was put out to pasture: it freaked out kids and
    sent families in droves flocking to McDonaldAs.

    [...]

    Each time I'm reminded of The Creepy King, I think of this:

    https://ibb.co/rRKh4dW2

    Probably NOT what BK had in mind :)

    BK could never out-creepy Subway, because Subway had Jared.

    You make a valid point.

    More about why Burger King is failing: https://www.youtube.com/watch?v=QIxAPvUh5DY
    --
    Not my dumpster, not my fire.
    --- Synchronet 3.21a-Linux NewsLink 1.2